A user cannot subscribe to or unsubscribe from an internal user group. An administrator can add or remove a user from an internal group, but users cannot add or remove themselves. This makes internal groups a reliable way to bring user-specific content that is highly relevant to them, such as department-specific content or updates based on office location. Once you have created an internal group, content creators can immediately begin publishing content for this specific group. This makes internal groups one of the app’s most powerful content-targeting tools. Create an internal user group and bring relevant content to users. 

1. In the Studio, navigate to User Settings > User groups.
2. Click Create group.
   A dialog to create a user group opens.
   
   
3. Provide a name for your group. 
4. Select the type Internal group from the dropdown menu. 
5. Under Membership, select the user management method for the group from the dropdown menu.
   
   It is not possible to change the management method of an internal user group once it has been saved. 
6. Click Create.
   You have created an internal user group. You can now edit the group settings and add one or more group administrators.