Campaigns allow you to monitor your content strategy. For each campaign, you can set a strategic goal to guide your content creation. Put your content strategy in action and create a campaign.
- In the Studio, navigate to Planning > Campaigns.
- Click Create Campaign.
The Create Campaign page opens. - Enter a title for the campaign.
- Optionally, enter the goal of the campaign.
- Optionally, enter the start and end date of the campaign.
- Select a campaign color.
- Optionally, under Campaign Alignment, enable the toggle to create an alignment survey.
- Click Create.
You have created the campaign. Now, you can assign existing news posts to the campaign or create new posts.
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