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Getting Started With the Employee Email Web App

Note on product naming: As of 2022, Bananatag is Staffbase's Employee Email product.

Welcome to Employee Email! Our north star is helping teams like yours grow the effectiveness and impact of their email communications.

Employee Email helps you create beautiful employee emails, distribute them to your own customized employee lists, and measure engagement so you can improve your internal communications strategy and make a measurable impact. 

With a Power/Business or Enterprise plan, sending emails directly from the Employee Email web app enables you to:

  • Create, edit and share custom distribution lists without help from IT
  • Send targeted emails to lists based on any employee attributes that you store, such as department, location, job role, and more
  • Follow up with only recipients who didn’t open an email
  • Capture detailed engagement data with unique recipient tracking
  • Break down email engagement metrics by employee attributes

Configuring the Web App for Your Organization

With some assistance from your IT team, follow the steps below to enable the web app sending workflow.
Staffbase recommends using an Admin or Parent Admin account to set up this configuration.

  1. Verify and connect your organization's email domain
    Your IT team will be required to assist in the initial domain verification process, which authorizes Employee Email to send on behalf of your domain using our systems.

  2. Upload or sync your contacts
    You can take a few different approaches to manage your list of recipients depending on your preferences and how your organization's employee data is tracked.
    If you use more than one system, you can even combine the following options:

First Steps After Configuration

Once your domain and contacts are set up, anyone in your organization with a Employee Email user account can try out the web app sending workflow by following the first steps outlined below.

  1. Sign in to the Employee Email web app

  2. Build custom distribution lists

  3. Create drafts and templates in the Email Designer

  4. Send email from the web app
    By default, this feature is not available for Base User accounts.
    With an Enterprise plan, Parent Admins can enable it for them.

  5. Read and interpret your results

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