The Editorial Calendar gives editors an at-a-glance view of planned content in the spaces and channels they have access to. This makes it easy for editors to visualize content and see if too much content is planned for specific days. Content can then be redistributed to maximize reach. Editorial Calendar gives a comprehensive overview to the editors without overwhelming them.
Editorial Calendar for News
Directly from the Editorial Calendar, you can conveniently:
- Add draft posts to the calendar
- Change the publishing date and time of a post
- Schedule a draft post for automatic publishing
- Edit the post’s title and teaser text
- Navigate to the post editor
- Add a blocker
Additionally, you can view useful information for each post, such as:
- The target audience
- Which notification types are activated for a post
- The creator
- The posts status
Adding an Existing Draft to the Editorial Calendar For Manual Publishing
Posts scheduled for automatic publishing populate automatically in the editorial calendar, but you can also add draft posts that need manual publishing to the calendar. By adding drafts to the editorial calendar, you can give other editors an idea of when you aim to publish a post well in advance.
- In the Studio, navigate to the Editorial Calendar.
- Optionally use the channel or space filters to more easily find the post you want to add to the editorial calendar.
- Drag the post from the drafts column and drop it on the day you want to plan the post.
If there are no posts scheduled for that day, the draft will automatically be planned for 9:00 am. For days where content is already scheduled, the draft will automatically take the next available time depending on where you drop it.
Your draft has been added to the calendar. The post will still need to be manually published on the chosen date and time.
Changing the Publishing Date of Content in the Editorial Calendar
You can easily adjust the date after adding a scheduled post or draft to the editorial calendar, including overdue posts.
- In the Studio, navigate to the Editorial Calendar.
- Select the post you want to change the date for.
- Drag and drop the post to the desired date.
You’ve changed the post date. The publishing time will remain the same.
If you want to move the post by more than a week, or adjust the publishing time, use the following method:
- Select the post you want to change the date for.
- In the flyout menu, click the pen icon.
- Click into the date field and select your desired publication date from the calendar.
- Optionally, you can also change the publication time for the post.
- Click Save.
You’ve changed the post date.
Scheduling a Draft Post from the Editorial Calendar
- In the Editorial Calendar, select the post you want to schedule.
The flyout menu opens. - Click the pen icon.
- Active the toggle Scheduling.
- Optionally, adjust the date and time the post will be published at.
- Click Save.
Your post is now scheduled to be published automatically.
Editing the Title or Teaser of a Post
Once content is in the Editorial Calendar, you can make edits to the teaser information directly from the calendar without having to navigate to the post.
- In the Editorial Calendar, select the post you want to make edits to.
The flyout menu opens. - Click the pen icon.
- Click into the editing field and adjust the post title or teaser text as needed.
- Click Save.
Navigating to a Post from the Editorial Calendar
If you need to make more detailed edits to a post, you can conveniently open the post editor from the Editorial Calendar with one click.
- In the Editorial Calendar, navigate to the post you want to open.
- Select the post.
The flyout menu opens. - Click on the post title.
The post editor automatically opens in a new tab.
Adding a Blocker to the Editorial Calendar
You can add a blocker within the editorial calendar to include important company plans or communications. Blockers are visible to all editors. You can also set a publishing freeze for the timeframe. The publishing freeze will suggest that editors consider rescheduling their posts, both in the editorial calendar and the Studio news editor. Editors can plan their posts outside of those times for maximum reach, helping you take your organization’s content planning to the next level.
Add a blocker to remind editors about the global Sales meeting on Thursday afternoon or reserve Monday morning with a publishing freeze for an important CEO announcement. Use blockers to set regular reminders, for example when the weekly email digest should be sent, to make the Editorial Calendar your all-in-one communication calendar.
- In the Studio, navigate to the Editorial Calendar.
- Click Create, and select Blocker from the dropdown menu.
- Enter a title, the time period, and optionally, a description.
- Optionally, set a publishing freeze with the blocker to suggest rescheduling posts for a different time.
- Click Create.
You have created a blocker and it is now visible to all editors inside the Editorial Calendar.

Multichannel Editorial Calendar
Directly from the Editorial Calendar, you can conveniently do all of the actions available for News and now additionally for Employee Email:
- View your own scheduled and sent emails
- See the status of an email
- Navigate to the Email Designer
Additionally, you can view useful information for each of your sent emails, such as::
- The distribution list(s)
- The email sender
- Detailed data based on opening the email
- Additional statistics including total recipients, clicks, and repeat rate
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