Analytics Glossary and FAQ

Analytics Glossary

Visitor

The number of visitors measures the amount of unique users who have visited a post, page, or other content type. For example, if a user visits an article four separate times, they will only be counted once as a visitor.

Visit

The number of visits measures the number of times the post, page, or other content type was accessed. For example, if one user visits an article 3 separate times, each visit is counted.

Engaged user

An engaged user is a user who has commented, liked, or shared a news post at least once during a selected date range. At this time, users engaging in other app interactions, such as using the chat or other plugins, are not counted towards the number of engaged users.

Active user

An active user is a user that has accessed the app at least once during a selected date range.

Registered user

A registered user is a user who has created a user account on your company app.

Unregistered user

An unregistered user is a user who does not have an account on your company app. Unregistered users are only able to access content in the public area of your app.

FAQ

How long does it take for new activity to display in the Analytics Dashboard?

Currently, analytics data is updated every full hour. So, if a news post is published at 9:35, interactions with this post will not be visible in the Analytics dashboard until 10:00. 

How are comments and likes counted in the Analytics dashboard?

In addition to regular comments, replies to comments and deleted comments are also counted in the total comment interactions. Similarly, likes that have been removed by the user also remain in the total count for likes. This is why the number of comments and likes on a post in the app may differ from the number displayed in the Analytics dashboard.

How does Analytics handle interactions for deleted content?

Statistics for deleted news posts are still included in the Analytics dashboard, but will display with the title <Deleted item>. 

How do I interpret Analytics from different time zones?

All data will be displayed in the time zone of the administrator viewing the data.