Mission Control is a comprehensive communication management product from Staffbase. It is a navigation system for corporate communications that integrates planning, co-creation, and measurement of communication activities. Mission Control is a bundle of individual features, which together offer a centralized platform to align organizational goals with communication strategies. 

Learn more about Mission Control on the Staffbase website.

Included Features

Mission Control is a bundle of different features designed to tackle challenges, such as balancing strategic and operational communications. This way, you ensure consistent messaging across teams and channels, while demonstrating the impact of communications. 

All Mission Control articles can be found in this section of the Support Portal.

Smart Campaigns

Campaigns are a central focus of Mission Control, with other features using Campaigns as a starting point. They enable you to set, track, and analyze your strategic content goals. If you already have a strategy in place and are looking for a way to unify your data, Campaigns provide access to content and metrics together in one easy dashboard. Learn more about Smart Campaigns.

Smart Impact

Smart Impact allows you to measure the effectiveness of your Campaigns. It provides new metrics for Campaigns, along with an easy-to-use dashboard. Smart Impact empowers you to move from outputs to outcomes by strategically measuring your campaign results. It consists of two feature sets that span across different areas of the Staffbase platform. Learn more about Smart Impact.

Alignment Surveys

Alignment Surveys provide direct qualitative feedback from your employees about your campaign narratives. Using an alignment survey on your campaign-related news content allows you to track the impact your communication has on employees. You can clearly show stakeholders how your strategic narrative resonates with readers. With Alignment Surveys, you can learn how employees feel about the campaign message and if it changes over the course of a campaign. Learn more about Alignment Surveys.

Advanced Content Reviews

The Content Review feature, available on all news channel types, makes it easy to get input or confirm details in posts. Post creators can request reviews on their content by sharing the post. Invited collaborators receive access via email, and can then leave comments and tag users with @mentions in the new Review tab, located next to the news post. Learn more about Advanced Content Reviews.

Advanced Editorial Calendar

The Editorial Calendar gives editors an at-a-glance view of planned content in the spaces and channels they have access to. The weekly and monthly views provide a comprehensive overview to the editors without overwhelming them. Displaying Campaigns in the Editorial Calendar enables you to bring together campaigns and news posts visually and effectively monitor your strategic communication initiatives. Learn more about the Advanced Editorial Calendar.

Strategic Planning 

Strategic Planning enables you to get an overview of campaigns and their corresponding news posts in a structured and dynamic way. It empowers you to keep an eye on your overall communication strategy to identify possible overlaps or gaps. Clearly see your campaigns by month, quarter, or year to get a birds-eye view of your content and goals. Learn more about Strategic Planning.